Hello! I am Nirali, a Physician-turned-Service Design Strategist with over 10 years of experience. I bridge the critical gap between clinical realities and design innovation. I specialize in translating complex medical ecosystems into safe, intuitive, and digitally integrated care experiences. I have led cross-functional teams to deliver systemic transformation for major health organizations. In my free time, I study neuro-aesthetics and explore how interior design shapes mental well-being.
CORE CAPABILITIES
CARE DELIVERY STRATEGY
Bridging executive vision and clinical reality. I design future-ready service models that align connected care with human needs to drive operational excellence.
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Service Model Innovation
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Connected Health Ecosystems
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Experience & Workflow Strategy
SERVICE & BEHAVIOR DESIGN
Applying behavioral science to service orchestration. I design low-friction workflows that drive patient adherence and seamless provider compliance.
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Service Blueprinting & Orchestration
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Care Pathway Optimization
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Behavioral Nudges & Adoption
SYSTEMS THINKING
Navigating organizational complexity. I map entire care ecosystems to align diverse stakeholders and integrate sustainable solutions into existing environments.
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Stakeholder Alignment Strategy
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Complex Ecosystem Mapping
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Scalable Framework Design
DESIGN RESEARCH
Uncovering the visceral reality of care. I leverage deep qualitative inquiry to move beyond surface-level symptoms and design solutions that truly works.
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Clinical Ethnography & Shadowing
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Participatory Design & Co-Creation
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Insight-to-Action Roadmap
SPATIAL & EXPERIENCE STRATEGY
Designing the physical reality of care. I integrate ambient intelligence and neuroscience into hospitals, reducing alarm fatigue and cognitive load.
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Ambient Intelligence Strategy
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Physical-Digital Integration
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Sensory Design (Alarm Fatigue)
STRATEGIC FORESIGHT
De-risking the future of connected care. I leverage speculative design to anticipate systemic shifts and build resilient, future-ready solutions.
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Scenario Planning & World-building
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Comprehensive Foresight Research
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Futures Workshop Fascilitation
WORKED WITH/FOR/AT
CASE STUDIES
= Confidential work, reach out for info.
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SPATIALLY INTELLIGENT CARE ENVIRONMENT
Orchestrating future-ready care delivery via a spatially intelligent infrastructure and experience strategy.
CLIENT INNOVATION COUNCIL STRATEGY
Operationalizing human-centered innovation to transform B2B relationships and drive strategic client co-creation.
OPTIMIZING PATIENT FLOW (DIGITAL TWIN)
Unlocking latent hospital capacity and maximizing throughput by diagnosing root causes of flow friction.
